Diploma in Applied Communication
About
About
This two-year diploma program cultivates a deep understanding of communication, equipping students with the knowledge and critical awareness necessary to navigate the complexities of evolving media landscapes. By exploring the dynamics of media transformation and its impact on various applied contexts, the program prepares graduates to analyze and address contemporary communication challenges, while also providing a seamless pathway to pursue further studies in related degree programs within the Faculty of Applied Communication
Key facts
QUALIFICATIONMaster's Degree
STUDY MODEFull-time
DURATION—
LOCAL COST—
FOREIGN COST—
SUBJECTSCommunication, Mass Communication & Media, Media
Tuition fees
| Description | Local students | Foreign students |
|---|---|---|
| Tuition fee | MYR 23,400 | MYR 26,500 |
| Miscellaneous fees | Data not available | Data not available |
| Total estimated cost of attendance | MYR 23,400 | MYR 26,500 |
| Estimated cost per year | MYR 11,700 | MYR 13,250 |
Entry Requirements
Entry Requirements
Pass in SPM/O-Level or its equivalent with a minimum of Grade C in at least three (3) subjects, inclusive of English; OR
Pass STPM or its equivalent with a minimum of Grade C (GPA 2.00) in any one (1) subject including a minimum of Grade C in English at SPM/O-Level or its equivalent; OR
Pass in STAM with a minimum Grade Maqbul (Pass) in any one (1) subject including a credit in SPM English or its equivalent; OR
Pass UEC with a minimum of three (3) Bs including English; OR
Pass SKM Level 3 or any qualifications equivalent to Certificate (Level 3, MQF) including Pass SPM with a credit in English or its equivalent; OR
Pass a Certificate or its equivalent including a credit in English at SPM or its equivalent; OR
Pass a Certificate in Media and Communication or its equivalent; OR
Possess an APEL.A certificate from MQA for admission into Diploma programmes.
Pass in SPM/O-Level or its equivalent with a minimum of Grade C in at least three (3) subjects, inclusive of English; OR
Pass STPM or its equivalent with a minimum of Grade C (GPA 2.00) in any one (1) subject including a minimum of Grade C in English at SPM/O-Level or its equivalent; OR
Pass in STAM with a minimum Grade Maqbul (Pass) in any one (1) subject including a credit in SPM English or its equivalent; OR
Pass UEC with a minimum of three (3) Bs including English; OR
Pass SKM Level 3 or any qualifications equivalent to Certificate (Level 3, MQF) including Pass SPM with a credit in English or its equivalent; OR
Pass a Certificate or its equivalent including a credit in English at SPM or its equivalent; OR
Pass a Certificate in Media and Communication or its equivalent; OR
Possess an APEL.A certificate from MQA for admission into Diploma programmes.
Curriculum
Programme Structure
Year 1
Fundamentals of Strategic Communication
Communication Theories
Social Media Strategies
English for Academic Purposes
Stakeholders Management
Public Relations Strategies
Strategic Thinking and Planning
Media Culture
Fundamentals of English
Media Law
Workplace Communication
Year 2
Communication Research Methodology
Integrated Promotional Communication
Marketing Communication Strategies
Corporate Strategy
Media Publishing and Corporate Design
Corporate Communication
Intercultural Communication
Corporate Writing
Semiotic Studies
Negotiation in Professional Contexts
Design Thinking for Strategic Communication
Fundamentals of Digital Competence with Basic Programming
Internship
Year 3
Capstone Project
Crisis Communication Strategy
Event Planning and Management
Corporate Advertising
Corporate Reputation Management
Electives Subjects
Multimedia Applications for Communication
Creativity and Innovation
Korean Language 1
Korean Language 2
Korean Language 3
Consumer Trends
Office Application for Professionals
Chinese Language 1
Chinese Language 2
Chinese Language 3
Corporate Training
Becoming A Leader
Professional Image and Etiquette
French Language 1
French Language 2
French Language 3
Year 1
Fundamentals of Strategic Communication
Communication Theories
Social Media Strategies
English for Academic Purposes
Stakeholders Management
Public Relations Strategies
Strategic Thinking and Planning
Media Culture
Fundamentals of English
Media Law
Workplace Communication
Year 2
Communication Research Methodology
Integrated Promotional Communication
Marketing Communication Strategies
Corporate Strategy
Media Publishing and Corporate Design
Corporate Communication
Intercultural Communication
Corporate Writing
Semiotic Studies
Negotiation in Professional Contexts
Design Thinking for Strategic Communication
Fundamentals of Digital Competence with Basic Programming
Internship
Year 3
Capstone Project
Crisis Communication Strategy
Event Planning and Management
Corporate Advertising
Corporate Reputation Management
Electives Subjects
Multimedia Applications for Communication
Creativity and Innovation
Korean Language 1
Korean Language 2
Korean Language 3
Consumer Trends
Office Application for Professionals
Chinese Language 1
Chinese Language 2
Chinese Language 3
Corporate Training
Becoming A Leader
Professional Image and Etiquette
French Language 1
French Language 2
French Language 3