Media

Bachelor of Communication (Strategic Communication) (Hons.)

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About The Bachelor of Communication (Hons.) (Strategic Communication) develops creativity, innovation, analytical thinking, and practical skills, focusing on strategic communication applications for societal issues and organizational objectives. Career Prospects Corporate Communication Professional Journalist Advertising and Sales Promotion Executive Strategic Communication Programme Personnel Corporate Communication Officer Public Information Officer Media Broadcaster Communication Adviser Public Relations Personnel Publicity Consultant

Diploma in Applied Communication

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About This two-year diploma program cultivates a deep understanding of communication, equipping students with the knowledge and critical awareness necessary to navigate the complexities of evolving media landscapes. By exploring the dynamics of media transformation and its impact on various applied contexts, the program prepares graduates to analyze and address contemporary communication challenges, while also providing a seamless pathway to pursue further studies in related degree programs within the Faculty of Applied Communication

Bachelor of Business (Hons)

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About Craft the messages that resonate globally! This program enhances students’ skills in critical and strategic thinking, allowing them to engage audiences with creative communication strategies. It offers opportunities to delve deeper into the media industry through various specialisation areas. Students can select from specialisations such as Corporate Communication, Advertising Media Management, Journalism and Broadcasting, or Visual Communication.

Diploma in Communication & Media Studies

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About The Diploma in Communication & Media at UOW Malaysia offers a solid foundation in communications, blending theory and practice. Students explore topics like radio and TV production, journalism, digital media, advertising, public relations, and media writing. The program emphasizes public speaking, media planning, and research skills, with hands-on projects and industry collaborations to help students find their specialization. Graduates can pursue careers in: Journalism: Writing and presenting for various media. Copywriting: Creating advertising content. Marketing: Using creative and analytical skills. Public Relations: Managing client reputations. TV & Film Production: Roles like reporter, director, and technical positions. Digital Technology: Media management and project management in digital sectors. Students also gain real-world experience through industry partnerships and training in creative studios with industry-standard tools.

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